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Justin Cross

Justin Cross

Chief Operating Officer

As chief operating officer for Kelly Benefits Strategies (KBS), Justin Cross is responsible for operational team leadership and the execution of divisional strategic initiatives. Justin’s experience and leadership are keenly focused on building teams and developing leaders to bring innovative solutions to clients, ultimately driving retention and growth.

Prior to his current position, Justin led the Kelly Benefits account management practice and maintained several premier accounts for KBS. Justin has a proven track record of helping KBS clients control costs, maximize value and save time in administering benefit programs to attract and retain top talent. Justin has been in the health care industry for over a decade and is both Property & Casualty and Life & Health licensed.

Earlier in his career, Justin won the Kelly Benefits Innovation Award for building a modeler that helped clients understand the financial impact of the Affordable Care Act on their company. Justin has also guest lectured for graduate-level human resources and management classes.

Justin has a master’s degree in Business Administration from the University of Delaware as well as a Bachelor of Science degree in Business Administration and Management from the University of Richmond.